Destination KSA
One of the longest running publication in Saudi, the go-to local guide with an established brand name that is admired for its local insights. The time has come for the brand to be young again, and showcase its ability to adapt to the times and grow with its audience.
Our Approach:
We had our ears to the ground and really listened to the people to understand how to better guide them around Saudi. This warrants new methods of providing our audience with vibrant Saudi-centered content. The DKSA magazine was uplifted, and the brand’s voice is enhanced by active and engaging Instagram posts, stories, and TikTok reels. This paved the way for collaboration opportunities and content initiatives, expanding the reach of the brand.
Client
Destination Magazine
Year
2007 - ongoing
Project scope:
Research & Content Development
Social Media Strategy
Brand Uplift
Editorial Design,
Photography & Art Direction
Printing & Distribution
